Job title: Marketing Specialist
Reporting to: Marketing Director
Objective of the job: Is responsible for defined marketing activities and marketing results in Greece and Cyprus.
Provides sales support In predefined activities.
Key responsibilities and activities:
A. Marketing
- Cooperation in finding proper marketing strategies, responsible for year budgets and their execution
- Execution and reporting of marketing campaigns from all channels
- Taking care of effective management of allocated marketing budgets
- Develop and track performance of particular marketing channels(digital/social) except creative part
- Cooperation with third party marketing service providers (inlc. Media space acquisition), responsibility for cost effectivity
- PR development of product and brand portfolio
- Responsibility for POS/in-store materials requested by retailers
- Keeping internal CRM system up-to-date
- Reporting for key suppliers on their request
- Responsibility for marketing and company events
- Responsibility for all marketing activities with retailers/e-tailers
- Translations and corrections of marketing materials to local language
- Managing social accounts including content creativity
- Responsibilιty for websites' content
B. Sales
- Market research support on branch manager request
- In store merchandising and keeping brand visibility up-to-date
- Accepting orders from retailers and placing them in ordering system
C. Other Responsibilities
- Delivering assigned tasks on time in requested quality
- Self-motivation on development of professional skills & knowledge
- Protecting and supporting CMG's interests
- Resolves tasks assigned via company internal task manager system
- Resolves other relevant tasks assigned by his/her supervisor
Other activities:
- Regular retailer's staff training support
- Processing and checking received invoices, delivering them to the accountant company
- Physical inventory check support(1-2 a year)
- Fairs and promo events participation
Responsibilities and activities required for deputizing the position of Marketing specialist & Sales assistant :
- Branch manager deputy: communication with marketing and product suppliers
- Branch manager deputy: Translations and corrections of marketing and sales materials to local languange
- Branch manager deputy: marketing support for retailers
- Sales & Customer Administration Support: Coordination of mkt invoices according to company's internal processes
Key skills and capabilities:
- Good knowledge of marketing and sales processes
- Good orientation in online marketing
- PR processes and tools knowledge
- Ability to manage and motivate his subordinates
- Assertiveness
- Ability to prioritize effectively
Personal characteristics:
- Independence, proactivity, result oriented
- Sincerity and loyalty
- Curiosity
- Stress Resistance
- Sense of Purpose
Required education and/or certification:
- Driving licence type B
- English language lvl. B2